Recent Publications
Vincent, J., Hill, J.S. & Lee, J.W. (in print). David Beckham: The many faces of soccer’s global brand. In J. W. Lee (Ed.), Branded: Branding in Sport Business (3rd. ed.). Carolina Academic Press. Durham: North Carolina.
Guo, S., Billings, A.C., Brown, K.A., & Vincent. J. (2023). The tweet heard round the world: Daryl Morey, the NBA, China, and attribution of responsibility. Communication & Sport, 11(1), 97-114.
Vincent, J. & Baptiste (2021). The impact of a democratic leadership style on employee satisfaction, customer satisfaction, and customer loyalty at a midsized nonprofit sport and recreation center. Global Sport Business Journal, 9(1), 79-102.
Vincent J. and Lee. J. W. Lee. (2021). Personality Archetypes and Branding in Higher Education. In J. W. Lee, B.A. Cianfrone, E. A. Gregg (eds.). Branding in Higher Ed: Every University Tells A Story (pp. 37-49). Durham, NC: Carolina Academic Press.
Harris. J. & Vincent. J., Wise, N. (2021). The city and the country: Cardiff, England and the 2015 Rugby World Cup. Journal of Sport & Tourism, 25(4), 337-351.
Vincent, J. Lee, J., Hull, K., & Hill. J.S. (2020). “Where Legends Are Made”: A case study of an advertising and branding campaign at the University of Alabama. International Journal of Sport Communication, 13(1), 97-128.
Vincent, J., Harris, J., Kian, E. M. & Billings, A.C. (2019). The Isles of Wonder – A New Jerusalem? British newspaper narratives about opening ceremony the XXXth Olympiad. Sport in Society, 22(7), 1275-1296.
Vincent, J. (2019). “You’ve come a long way baby” but when will you get to deuce?: The media (re)presentation of women‘s tennis in the post Open Era. In R. Lake (ed.). Routledge Handbook of Tennis: History, Culture and Politics (pp.223-233). London: Routledge.
Vincent, J., Hill J. S., Billings, A.C., Harris, J., & C. D. Massey. (2018). “We are GREAT Britain”: British newspaper narratives during the London 2012 Olympic Games. International Review for the Sociology of Sport, 53(8), 895-923.
Guo, S., Billings, A.C., Brown, K.A., & Vincent. J. (2023). The tweet heard round the world: Daryl Morey, the NBA, China, and attribution of responsibility. Communication & Sport, 11(1), 97-114.
Vincent, J. & Baptiste (2021). The impact of a democratic leadership style on employee satisfaction, customer satisfaction, and customer loyalty at a midsized nonprofit sport and recreation center. Global Sport Business Journal, 9(1), 79-102.
Vincent J. and Lee. J. W. Lee. (2021). Personality Archetypes and Branding in Higher Education. In J. W. Lee, B.A. Cianfrone, E. A. Gregg (eds.). Branding in Higher Ed: Every University Tells A Story (pp. 37-49). Durham, NC: Carolina Academic Press.
Harris. J. & Vincent. J., Wise, N. (2021). The city and the country: Cardiff, England and the 2015 Rugby World Cup. Journal of Sport & Tourism, 25(4), 337-351.
Vincent, J. Lee, J., Hull, K., & Hill. J.S. (2020). “Where Legends Are Made”: A case study of an advertising and branding campaign at the University of Alabama. International Journal of Sport Communication, 13(1), 97-128.
Vincent, J., Harris, J., Kian, E. M. & Billings, A.C. (2019). The Isles of Wonder – A New Jerusalem? British newspaper narratives about opening ceremony the XXXth Olympiad. Sport in Society, 22(7), 1275-1296.
Vincent, J. (2019). “You’ve come a long way baby” but when will you get to deuce?: The media (re)presentation of women‘s tennis in the post Open Era. In R. Lake (ed.). Routledge Handbook of Tennis: History, Culture and Politics (pp.223-233). London: Routledge.
Vincent, J., Hill J. S., Billings, A.C., Harris, J., & C. D. Massey. (2018). “We are GREAT Britain”: British newspaper narratives during the London 2012 Olympic Games. International Review for the Sociology of Sport, 53(8), 895-923.